For 20 years, the Mill City Farmers Market has been a Minneapolis staple, bringing together farmers, makers, and neighbors week after week to celebrate local food, community and connection.
To mark this milestone, broadhead created a 20th anniversary brand identity that honors the people and traditions that have shaped the Market over the past two decades.
Inspired by the community that built the Market, the identity features warm illustrations, handcrafted textures, and a flexible design system that comes to life across signage, merchandise, social media, and more.
We’re grateful for the opportunity to support organizations that strengthen our communities, and excited to see this work launch as part of the Market’s 2026 summer season kickoff.
If you’re in the Twin Cities, stop by on a Saturday morning and see how the Market continues to grow as a gathering place for farmers, makers, neighbors, and new traditions.
Here’s to 20 years of gathering, growing, and connecting.
