broadhead and Beech-Nut Win Three PRSA-NY Big Apple Awards

broadhead and Beech-Nut win three NY PRSA Big Apple awards

broadhead and Beech-Nut brought home three PRSA-NY Big Apple Awards at the recent industry awards show. Our 2019 Beech-Nut advocacy program won top honors in three competitive categories:

PRSA 2020 Big Apple
  • Best Use of Influencers – Beech-Nut Moms: Nano Influencers Drive Mega Results
  • Targeted Marketing to Women – Beech-Nut Moms: Turning Everyday Moments into Extraordinary Connections
  • Marketing Consumer Products; Food, Packaged Goods – Beech-Nut Channels Parent-to-Parent Advocacy to Educate New Moms and Dads

2019 marks our Beech-Nut Advocacy Program’s fourth year of activation in cities all across the country. The program connects Beech-Nut Moms directly with families in their own communities using in-home and in-store events, local play dates, community festivals and mega events, regional Facebook groups and more for product sampling and education. We’re so proud of our partnership with Beech-Nut and all the moms, dads, aunts, uncles and grandparents we’ve had the opportunity to work with over the years. Learn more about our Beech-Nut Advocacy Program.